Since 2018 we’ve supported the Turing Trust on their digital marketing.

At Mary, we work with charities to help them reach the right people, at the right moment with the right message. Our goal is to deliver real outcomes — whether that’s more donations, more volunteers, or simply being easier to find and understand online.

Before any channel comes into play, we take time to understand the organisation: what it does, who it’s for, how it’s funded and where digital can realistically make a difference. That strategy shapes every decision that follows, from prioritising audiences to selecting the lead channels.

We help charities explain their work in plain English. That content then feeds into social and email, where the aim is to build steady engagement rather than constant campaigning.

SEO is another big part of the process. For charities, search isn’t about chasing volume — it’s about being visible when someone is actively looking to help, learn or give. We focus on technical foundations, clear site structure and content that answers real questions, not just keywords.

We design and build sites that are easy to use, accessible, and flexible enough to grow with the organisation — places where stories, services and calls to action are clear and easy to act on.

For more information on our work with charities, visit https://mary.co.uk/sectors/charity/.